• SPOT THE DIFFERENCE

    TSUBI VS OTHER SOUPS

    vegan Tsubi Soup
    • 100% PLANT-BASED
    • WHOLE INGREDIENTS
    • CERTIFIED GLUTEN-FREE
    • CERTIFIED NON-GMO SOYBEANS
    • NO MSG
    • FREEZE-DRIED
    • TRACEABLE FARM TO FORK
    • LOW SODIUM
    • 5 SECONDS TO MAKE
    • LOW CALORIES
    • HIGH IN FIBER
    • A NATURAL PROBIOTIC
    • PACKED WITH ENZYMES
    • TRAVEL FRIENDLY
    • KIDS LOVE US!
    • NON-BPA PACKAGING
    • MADE IN SOUTH JAPAN
    • FEMALE OWNED
    • MINORITY OWNED
    • SELF-FUNDED FAMILY BUSINESS
    Tsubi Soup is Simple
    • OTHER BRANDS: 

    • DAIRY / EGGS
    • ANIMAL BY-PRODUCTS
    • MSG
    • GLUTEN
    • ARTIFICIAL COLORS FLAVORS PRESERVATIVES
    • TRANS FATS
    • SEED OILS
    • GMO INGREDIENTS
    • SODIUM NITRATES
    • HIGH FRUCTOSE CORN SYRUP
    • ASPARTAME
    • PH/ACIDITY REGULATORS
    • DEXTRIN/AGAR
    • GUAR THICKENERS
    • CARRAGEENANS
    • BPA TOXINS
    • CONTAINS NUTS
    • ZERO TRANSPARENCY
  • Who We Are

    Tsubi Nishitani
    CEO & Founder
    vegan Tsubi Soup

    From The Founder

    What You Seek Is Seeking You...

    Hello, my name is Tsubi! (short for Tsubasa). Since I was a child, soup has been my favorite snack. During my lunch breaks, I would eat instant soups and always wondered why they tasted so bland and not delicious. I tried many and became obsessed with finding a soup that tasted great but wasn't unhealthy. I couldn't find any, and wondered how difficult it would be to make my own.

     

    So, my mission began. Create the dream soup with all the features I find important, while using the finest ingredients available in Japan. It was also important to represent authentic Japanese flavors using ancient ingredients while adding a modern twist to traditional recipes.

     

    After many years of recipe development and much trial and error, Tsubi Soup was launched in 2017. With no prior experience in the food industry, all I knew was that this project gave me hope, and I was determined to see it through. I never expect it to go beyond the first batch, but I received encouragement from customers all over the world who reached out and continued to order my soups. I've never looked back since. Eventually, I left my corporate job to focus on my passion which has now become my purpose. :)

     

    I want to thank you so much for your support and for following our journey. I hope you've enjoyed the creations we've produced so far. We have so much more in store for you and I can't wait to share it with you!

     

    Love,

    Tsubi